The State of the Health and Fitness Industry in 2022

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June 9, 2022

As many industries look to grow in 2022, the health and fitness industry growth rates are growing faster than ever. As a leading fitness franchise brand, BODYBAR is here to showcase all the strong growth potential the industry offers to anyone who has a passion for fitness or business. Read on to learn more about some of the highlights.

Rebounding Revenue

You may be asking, how big is the health and fitness industry? The growth of the health and fitness industry in the U.S. was valued at over $160 billion in 2021 alone with expectations to exceed $434.70 billion by 2028. 75% to 80% of existing fitness members in the U.S. are returning to the local clubs in their communities, and it is clear that personal health is a huge priority for today’s consumer.

Streamlined Fitness on Your Schedule

Another aspect of fitness that has changed in recent years is its new focus on flexibility. People are busier than ever before, and are looking to integrate fitness into their packed schedule, rather than build time for it. At BODYBAR, we’ve been hard at work streamlining our classes to fit into any calendar, even offering our members the flexibility to attend a class during a lunch break or after the workday. Fitness doesn’t need to be time-consuming, and the industry will continue to adapt to meet ever-changing consumer needs in the coming years.

Customization Is the Name of the Game

In addition to flexibility, personalization is another one of the health and fitness industry trends. Everyone’s fitness journey is unique, and fitness fans are looking for a class/routine that fits their needs. Whether it is an advanced class for fitness veterans, or a beginner-oriented class for people just starting out, fitness that caters to every experience level is the name of the game for success within the fitness field.

The health franchise industry has a lot to be excited about – and BODYBAR is committed to continuing its strong growth within the booming marketplace for fitness. Ready to jump into the health and fitness industry? Connect with us today to learn more about franchising with BODYBAR!